Jan
22
2014

Everything about Hummingbird – The New Google Algorithm in Searching

Google commemorated its 15th birthday on September 27th, 2013 with the launch of its new search engine algorithm – “Hummingbird” – the first major modification since its last Caffeine update in 2010, according to Amit Singhal, Google senior Vice President. What called for the change? Amit Singhal was found stating that, the new algorithm is clearly more focused on ranking sites better for relevance, while Caffeine was more focused on better indexing and crawling of […]