May
21
2020

A Tour of My Home Live Streaming Studio

This year I’ve attempted to do live streaming Q&A sessions on the ProBlogger Facebook page on a weekly basis. I have noticed that each time I do go live, I’m getting more and more questions about my set up for live video – whether that’s about what camera I use, my lights, workflow process or the software that helps the whole production. My set up has evolved over the last few years. Then, late in […]

Dec
9
2019

2020 Trends in Marketing: 9 Digital Strategies to Look Out For

As the workforce and consumer market’s next up-and-coming demographic, Gen Z is an attractive target audience for many businesses. Depending on your company, you may want to consider this audience in your social media efforts to engage prospective customers and employees. However, it’s important to remember that each generation has their own unique preferences — what worked in attracting millennials, for instance, won’t necessarily work for Gen Z. To help you target Generation Z on […]