Tagged: Build Community

The ideal scenario for every blog owner is to engage your readers and turn them into advocates for your content. So let’s take a look at just how to engage those readers… And by engagement, I don’t just mean when people subscribe to your blog or follow you on social media. Let’s be honest that doing that requires very little effort beyond clicking a button. Subscribing and following doesn’t require readers to open up about their own personal experiences so I’d argue that isn’t full engagement.  Full user engagement is when your readers join your conversations by commenting meaningfully or...

Over the past few weeks I’ve been talking about warming up your readers and turning them into raving fans. So far I’ve talked about getting the word out about your new blog, and getting those first-time visitors interested in your blog and what you have to say. This week I want to talk about how to connect with them. That is, getting them to subscribe to your blog, connect with you, follow you, and give you the okay to contact them again. Because let’s face it: seeing how many people leave your blog as soon as they arrive without doing...

Last week we talked about to getting the word out about your blog so people will visit. This week I want to talk about the next stage of warming them up and turning them into raving fans: getting them interested when they do visit. You only to have to look at your bounce rates in Google Analytics to see how often people visit your blog and then leave. And that’s a shame, because chances are you  a lot of time and energy into creating your content. So you need to quickly give them a reason to stick around. The tips...